Gemini (Google) · sub-product

Imagen 4 (image generation)

Reach for this when you need legible text in the image, brand-safe outputs, or batch generation tied to a Google Cloud workflow.

Consilix rank 7/10

What it is

Google's flagship text-to-image model, accessible inside the Gemini app, Google AI Studio, Vertex AI and Flow. Strong on photorealistic compositions, accurate text rendering inside images and brand-safe content controls. Sits behind a SynthID watermark by default.

Key features

Accurate in-image text (logos, signage, product labels)
Multiple aspect ratios and resolutions up to 2K
Style consistency across a batch via reference images
SynthID watermarking on every output
Available in the Gemini app, AI Studio and Vertex AI for batch and API use

Best use cases

Mock up a product packaging concept with legible copy on the label
Generate consistent thumbnails across a 12-video YouTube series
Produce hero images for a landing page using a brand colour palette
Visualise a refurb concept from a site photo plus a brief
Build a library of stock-style team and office images that do not exist on Google Images

Weaknesses

Still trails Midjourney v7 on cinematic flair and texture. Less expressive on human anatomy and hands than Flux 1.1. Heavier safety filter than other vendors, which trips frequently on legitimate retail and property briefs.

Pricing

Included in Google AI Plus (£6.99/mo), Pro (£18.99/mo) and Ultra (£79.99/mo) with rising quotas. API on Vertex AI: roughly $0.04 per 1024x1024 image.

Gemini (Google)